Event and Festivals

Cyber Monday 2019 Date: Significance of the Day Observed by Retailers to Encourage Customers to do Online Shopping

Cyber Monday Sale (Photo Credits: Pixabay)

Cyber Monday is a marketing term used by retailers for the Monday after the Thanksgiving holiday in the United States. The intention behind this day was to encourage retailers to shop online. The term dates back to 2005, at a time when customers were not in the habit to buy things online. Therefore, retailers offered huge discounts to lure people to purchase things online. Cyber Monday 2019 is being celebrated on December 2.

Date & Significance of Cyber Monday:

The term Cyber Monday was coined by  Ellen Davis of the National Retail Federation and Scott Silverman. The term made its debut on November 28, 2005, in a Shop.org press release.

There is no fixed date on which Cyber Monday is celebrated, but it is on the Monday after Thanksgiving. The date range is November 26 to December 2, and it is always four days after the holiday. Amazon Cyber Monday 2019 Sale: Deals on Smartphones, Headphones, Electronics, Accessories & More.

According to a report on Cnet, the term Cyber Monday arrived because the internet was referred to as cyberspace back then. The reason why the day started being celebrated on a Monday was because back then people had a high-speed internet connection only at their offices, and so they liked to shop while at work. Also, Monday proved a lucrative day for online stores, so they embraced it.

Over the years, online spending on the occasion of Cyber Monday has jumped. In 2018, according to Adobe Analytics Cyber Monday hit a record $7.9 billion of online spending which was a 19.3 percent increase from a year ago. This Cyber Monday make sure you get the right deal and purchase things which you need, rather than running after deals.

 

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